For the past year, Ford Motor has been working on a plan to reinvigorate its operations and jump-start profit growth. Now, as that strategy is just being put into place, the automaker is taking on another big renovation project: the city of Detroit and the hulking remains of its dilapidated train station.
Ford has purchased the Michigan Central Station, the abandoned and graffiti-covered 18-story office tower and train station that looms over the Corktown neighborhood. With its smashed and darkened windows, the station had long stood as the most recognizable symbol of Detroit’s decades of decline.
Ford sees the move as part of the race for supremacy in the next automotive era.
“To me this is about inventing the future,” William C. Ford Jr., the company’s chairman and a great-grandson of the automaker’s founder, said in an interview.