SPLT CEO says state mobility challenge grant will also benefit other healthcare clients

The carpooling platform developer SPLT is tackling one of the companies biggest challenges to date in a state-funded project designed to improve healthcare access in rural Michigan counties.

Detroit-based SPLT – formerly known as Splitting Fares Inc. – won a $990,000 Michigan Mobility Challenge grant from Michigan Department of Transportation in October. The grant proposal outlined a plan to reduce patient cancellations and no-shows when SPLT sends out appointment reminders for health care providers. SPLT's platform allows companies and organization to create app-based carpooling programs.

The company has already met with transit officials in Benzie County, Allegan County and the Bay Area Transportation Authority, which serves Leelanau and Grand Traverse counties, says CEO Anya Babbitt.

“These are outlying counties where even Google Maps can be inaccurate sometimes, so we are tackling some of the biggest challenges yet,” Babbitt says. “The vast majority of the no-shows and cancellations are generated by select individuals. We will be applying machine learning to track historical cancellations and no-shows and target the most geographically and logistically challenged individuals and help them get their rides in time and on time.”

Babbitt says updates and improvements made on the SPLT platform under the project will also flow to its current clients, such as the Henry Ford Health System. “The Michigan Mobility Challenge win is only the first step in this journey to disrupting healthcare transportation,” Babbitt says.

Founded in 2014, the start-up moved from New York to Detroit to join the TechStars Mobility startup accelerator, locating in the Planet M Landing Zone downtown.

“Planet M, the Chamber, the MEDC, are the gifts that keep on giving. We have continued to receive countless opportunities, ideas, resources, and attention due to being in Planet M's orbit,” Babbitt says. “We have continued to receive countless opportunities, ideas, resources, and attention due to being in Planet M's orbit. We only hope that this program continues to grow and spread more excitement about Michigan.”

SPLT was acquired by The Bosch Group of Germany in February for an undisclosed amount, which is already providing benefits.

“We are still in stealth mode after the acquisition, but we have landed a number of international clients since Bosch acquired us. Our international teams are executing on our overall strategy and have taken us to places we never imagined.”
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